11 Best Moisturizers To Use In Your 30s That’ll Make Your Skin Dangerously Smooth

Dewy skin is on the rise with these moisturizers. We promise!
Brand courtesy / Skinfix
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With age, your skincare routine needs changes, and there’s no denying that in your 30s is when the skin starts to show fine lines and signs since you were a sun lover, aka dark spots. When the skin begins to reflect the mistakes you’ve made in your 20s, the routine should change too, and starting with that non-negotiable step (hi, moisturizer) is a brilliant idea. To help you make the righteous decision, we’ve rounded up the best moisturizers for 30s with formulas that truly make a difference.

What ingredients do I need in a moisturizer for 30s?

The best moisturizer for your 30s should include actives that target your specific concern, such as fine lines, dark spots, or dehydration while adding a serious dose of moisture without clogging pores or feeling heavy. In case your skin is oily or breakout-prone, you should look for lightweight, water-based formulas, while for dry, parched skin, a heavier cream with repairing ingredients does best. Overall, these are the ingredients you should look for in your moisturizer once you reach your 30s:

  • Retinol: is your BFF because it encourages cell turnover and boosts collagen, diminishing fine lines and dark spots look. If you can’t tolerate retinol, try retinol alternatives like retinyl propionate.
  • Vitamin C: is another skin hero for both collagen production and brightening, and in addition to that, it has antioxidant benefits. 
  • Peptides, ceramides, amino and fatty acids: you need all these compounds to speed up skin repair and hold on more to that bouncy, plump skin.
  • Niacinamide: it helps build proteins and strengthen the skin’s protective barrier against environmental stressors.
  • Humectants: the best moisturizer for 30s should be filled with humectants, such as glycerin and hyaluronic acid, so your skin will stay bouncy, firm, and elastic.

The best moisturizers for your 30s

If, until now, your moisturizer was only about moisture, from now on, it’s time to add something extra. This means ingredients that target fine lines, uneven tone, dullness, and lack of radiance. These are the best moisturizers you can use in your 30s for glowing and plump skin.


Ole Henriksen C-Rush™ Brightening Double Crème

Best Overall: Ole Henriksen C-Rush Brightening Double Crème

Ole Henriksen C-Rush Brightening Double Crème is inspired by bursts of freshly squeezed juice, delivering hydration and brightening at the same time. It is among the best moisturizers for 30s because it has a clean yet effective formula that works amazingly for all skin types. The ingredients worth mentioning are the three stable forms of vitamin C for increased radiance and antioxidant benefits, plus glycerin, hyaluronic acid, sodium hyaluronate for binding hydration into the skin, and shea butter to lock moisture.


The best moisturizers to use in 30s

Best for Damaged Barrier: Skinfix Barrier+ Triple Lipid-Peptide Face Cream

If you’re dealing with a broken barrier or dehydration in your 30s, reach for Skinfix Barrier+. It loads a formula spiked with replenishing and reparative ingredients that aim to restore the barrier and provide deep moisture. Specifically, the triple lipid complex made of ceramide, cholesterol, and fatty acids along with the blend of peptides supports the skin’s structure and shields it against environmental aggressors, while shea butter and vitamin E lock moisture, preventing transepidermal water loss. We also like that it’s vegan and fragrance-free.


La Roche-Posay Effaclar Mat Oil-Free Moisturizer

Best for Oily Skin: La Roche-Posay Effaclar Mat Oil-Free Mattifying Moisturizer

This is the best moisturizer for 30s if your skin is oily, as it gives serious moisture without clogging pores or feeling heavy. The oil-free formula is spiked with two forms of salicylic acid to help decongest pores and balance oil, while glycerin binds water molecules to the skin, increasing hydration. You’ll love the lightweight formula that absorbs instantly without leaving skin tacky but ensuring a matte appearance, ideal for oily skin.


Drunk Elephant Lala Retro Whipped Moisturizer

Best for Dry Skin: Drunk Elephant Lala Retro Whipped Moisturizer

Drunk Elephant Whipped Moisturizer has a rich formula that your skin immediately drinks up as it’s loaded with three plant-derived ceramides and six African oils to nourish and repair. It’s ideal if you struggle with fine lines, loss of firmness, dryness, or a weakened barrier. Give your skin a gentle massage by working the cream into your forehead, cheeks, chin, and neck, and call it a day. Or a night.


First Aid Beauty Ultra Repair Moisturizer

Best for Sensitive Skin: First Aid Beauty Ultra Repair Face Moisturizer

This is a cult-favorite moisturizer among people with easily reactive skin since it replenishes moisture as it calms and softens thanks to colloidal oatmeal, squalane, ceramides, and shea butter. Additionally, the formula includes glycerin and urea, two humectants that draw water from the environment to provide long-lasting hydration. Once massaged into the skin, the silky formula gives a soft and dewy look while assuring a serious dose of moisture and the perfect primer for makeup — it sounds like the best moisturizer for whoever wants to address dull, sensitive skin in their 30s.


Paula's Choice Resist Intensive Repair Cream

Best for Anti-Aging: Paula’s Choice Resist Intensive Repair Cream

Paula’s Choice Intensive Repair Cream is the MVP for tackling aging signs since it’s made with retinol, the most researched anti-ager that boosts cell renewal and collagen production. Besides, the formula includes peptides, adenosine, niacinamide, sodium hyaluronate, and multiple sources of antioxidants. This is an ideal cocktail of actives for skin that craves hydration and repair and wants a robust defense against external foes. So, if you’ve seen the first aging signs on your complexion, either dark spots or fine lines, this is the best moisturizer for your 30s.


Kate Somerville Retinol Vitamin C Moisturizer

Best for Uneven Tone: Kate Somerville Retinol Vitamin C Moisturizer

This fan-favorite moisturizer has been on the rise for a while and there are reasons for it. Firstly, it’s boosted with retinol and vitamin C, two powerhouses for banishing wrinkles and dark spots. Secondly, vitamins B5 and E, adenosine, and hyaluronic acid bring hydration and lock moisture in a rich formulation that your complexion will drink in the blink of an eye. Must mention: it has a generous amount of fragrances, so if your skin falls into the easily reactive category, you should steer on the side of caution with this moisturizer.


murad skin tightening cream

Best with Retinol: Murad Retinol Youth Renewal Night Cream

This one is without a doubt a cult favorite and one of the bestsellers of Murad products. Besides delivering a fast-acting retinoid for instant firming and time-released retinol for ongoing effects, it also uses a retinol booster for more dramatic results. Other ingredients worth mentioning in this award-winning formula are yeast extract, niacinamide, sodium hyaluronate, vitamin E, and glycerin. This is the ideal recipe to address the apparition of first fine lines and skin discoloration.


CeraVe Skin Renewing Night Cream

Best for Night: CeraVe Skin Renewing Night Cream

CeraVe Skin Renewing Night Cream packs all the good stuff to hydrate, protect and renew the skin, including a complex of peptides, ceramides, and shea butter. There’s also niacinamide and hyaluronic acid to add a burst of hydration and consolidate the protective barrier. It’s the perfect intense repair formula that works synergistically with the skin’s recovery process while you take some Zzz — no wonder is considered the best nighttime moisturizer for 30s.


Neutrogena Hydro Boost Hydrating Gel-Cream

Best for Budget: Neutrogena Hydro Boost Water Gel

With Neutrogena Hydro Boost, you get the plumping and hydrating benefits of glycerin and sodium hyaluronate without any trace of oils and alcohol. The lightweight formula aims to quench thirsty skin and can be used by everyone, including folks with oily and acne-prone skin since it’s non-comedogenic and doesn’t feel greasy. Plus, it’s a velvety primer that creates a smooth canvas for makeup application.


La Mer Crème de la Mer

Best Splurge: La Mer Crème de la Mer

If you’re open to splurging on a high-end moisturizer in your 30s, you should consider Crème de la Mer. The formula has a rich algae extract base, and contains the revitalizing in-house Miracle Broth (full of vitamins and plant extracts that strengthen the skin), in an ultra-rich formula that never feels heavy or tacky. Using this moisturizer in your daily skincare routine gives you the baby-soft complexion of your dreams, constantly working to regenerate and moisten skin.

Who wrote this?
Ana Vasilescu
Ana Vasilescu
Ana is a sociologist and feminist with a shared passion for literature, psychology, and skincare, the combo that made her determined to start Women's Concepts. With over five years of experience in dermatological research, she has now become a certified skincare consultant keen to convince others of the importance of a diligent routine. Her close relationships with dermatologists around the globe, along with years of researching, analyzing studies, and hand-testing products on a daily basis, made Ana one of the best persons you can get advice from.
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